At CES 2024, Amazon and BMW have announced a groundbreaking partnership to enhance the driving experience by integrating large language models (LLM) with Alexa and the driver’s manual. This collaboration aims to create a more intuitive and seamless in-vehicle voice assistant system, allowing drivers to ask questions about their car and receive real-time, conversational responses, ultimately eliminating the need for the traditional driver’s manual.
The integration of the voice technology will not only provide on-demand information about the car’s features but also allow users to execute actions such as switching drive modes and controlling the infotainment system through voice commands. This marks a significant advancement from BMW’s previous integration of Amazon Alexa in its infotainment systems, showcasing a commitment to enhance the in-car assistant experience.
The development of vehicle-based voice assistants is not limited to the Amazon and BMW partnership, as other automakers like Volkswagen and Mercedes have also unveiled plans to integrate similar technologies using ChatGPT, indicating a competitive push towards advancing in-car voice assistant capabilities.
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