Wendy’s reveals its Drive-Thru Innovation, Wendy’s FreshAI

Wendy’s has partnered with Google Cloud to develop Wendy’s FreshAI, an industry-leading generative AI platform designed to enhance the drive-thru experience by understanding casual conversation with customers and handling Wendy’s menu full of customizations and configurations. The AI platform aims to improve speed, accuracy, and consistency in sales transactions while empowering crew members. Wendy’s FreshAI is currently active in four restaurants in the Columbus, OH market, with plans to expand to more locations and integrate with other ordering channels such as the Wendy’s app, in-restaurant kiosks, and mobile devices. The company remains focused on providing fast, accurate, and consistent drive-thru experiences and plans to continue evolving Wendy’s FreshAI to meet customer needs.