Legendary film executive Jeffrey Katzenberg believes that the future of animation will be heavily impacted by artificial intelligence (AI), with 90% of animation artists being replaced by AI. He emphasized the dramatic impact of AI on media and entertainment, predicting a 10x greater influence in the next 10 years. Katzenberg highlighted AI as a disruptive and commoditized tool with vast creative opportunities, likening it to a new paintbrush or camera. Although individual creativity will still be essential to prompt AI, he foresees a significant reduction in the number of artists required for animated movies in the future.